Williams Trading Company Hosts 40th Anniversary Bash in Baltimore
Pennsauken, NJ. – Industry heavy-hitter, Williams Trading Co. hosted a three-day customer appreciation celebration in Baltimore’s beautiful Inner Harbor connecting leading novelty vendors with top adult retailers in the nation.
Twenty two adult novelty representatives facilitated workshops and customized demonstrations that were informative and fun for over 150 store representatives. “I can’t believe how much I learned!” said Jake Gerard, buyer for adult store Rockhard. “I am so impressed with the new lines coming out and can’t wait to get them on my shelves.”
A product stand out was the Vibratissimo presented by My Evolved. Benno Lackmann, inventor of the blue tooth enabled vibrator, was on-hand to share the creative concept behind the product and demonstrate its full functionality. “Everyone has a smart phone. The free app that comes with the Vibratissimo gives customized pleasure features from anywhere around the globe.” stated Lackmann.
Pipedream and Jimmyjane presented an exclusive Pipedream University training seminar for retailers. Attendees were introduced to both companies’ newest releases, in-depth product demos and Planogram training. More than 150 VIP retailers attended the event and graduated with honors, making it the biggest graduating class in the history of PDU.
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