Williams Trading Co Drop Shipment Launches Expanded Capability With Flexpoint for e-commerce Customers

Pennsauken, NJ. – Williams Trading is pleased to announce a data feed that is now fully integrated with the newest Flexpoint technology for drop shipment customers. Flexpoint’s advanced system will help to improve drop shipment operations by streamlining the Williams Trading Co data-feed, automating inventory management, and optimizing order fulfillment.

To learn more about the benefits of Flexpoint technology please visit here.

“With this added integration capability, we are now able to offer direct integration with our API, Inventory Source, for start up e-commerce partners, and Flexpoint for advanced e-commerce partners. All of our data-feeds and new product releases are in sync along with full ordering capabilities,” says Scott D, Sales and Marketing Director at Williams Trading Co.

Flexpoint’s robust operation technology features: 

  • Order Routing Optimization: Intelligently route orders to multiple source warehouses and suppliers. Build workflow rules to optimize sourcing by preferred vendor, lowest cost, closest distance and more.
  • Inventory and Data Management: Intelligently connect to multiple sources of inventory to optimize sourcing and augment product data. Build overflow workflow rules to reduce stock outs and improve customer experience.
  • Sales & Profitability Reporting: We know that many of our customer sell both direct to consumers as well as to other businesses. We want to support all your business operations from one central platform.
  • B2B Reseller Management: Accepting orders (and payment) from your dropship resellers via email or a checkout process on your website just doesn’t cut it. Our reseller portal allows you to accept orders and payment automatically.


For drop shipment and e-commerce support please visit https://dropship.williamstradingco.com/

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