California Exotic Novelties Spring Super Sale at Williams Trading Company

California Exotic Novelties Spring Super Sale at Williams Trading Company Effective April 1-April 29th 3:30 EST

Cal NSPennsauken, NJ. – Williams Trading Company is hosting a California Exotic Novelties Spring Super Sale. The full line of California Exotic Novelties is 30% off wholesale (excluding NET items) now until April 29th, 3:30pm EST at Williams Trading Co.

California Exotics Novelties is the world’s largest and most respected pleasure product manufacturer. With a motto that declares: When you win, we win, the company is one-hundred-percent dedicated to the continued success of its customers. Popular lines include: Body & Soul, Coco Licious, COLT, Dr. Joel Kaplan, Dr. Laura Berman, Embrace, Entice, First Time, Love Rider, Nick Hawk GIGOLO, Phil Varone Sex Toys and Rock ‘n Roll, POSH, Scandal, Shane’s World, Sue Johanson, Tantric, and more.

Williams Trading Co. is also supporting the California Exotics Spring Super Sale by hosting three free e-Learning courses at Williams Trading University (WTU): Entice Body Fashion & Toys,The Features of Lust by Jopen and Silhouette – The Shape of Pleasure.

“Since its launch seven months ago, WTU has grown to 9,000 course certifications.” says Erin V., marketing and vendor liaison. “Production of fresh new courses co sponsored by California Exotic Novelties is ongoing and we look forward to offering even more retailer training free of charge.”
As an added bonus to WTU participants, California Exotic Novelties offers a free basket of product for one lucky student who earns their California Exotic Novelties’ WTU certification during the month of April. The randomly chosen winner will be announced at the conclusion of the Spring Super Sale.
Customers can login to to access this free online education program exclusive to Williams’s customers. For product ordering and shipping information, contact a Williams Trading sales representative at 800-423-8587 or visit

Williams Trading Co. is a full line Adult Wholesale Distributor with over 40 years of excellence in the industry, carrying over 20,000 different items, with new products added weekly. Check out for its simple and effective online ordering system, backed by a knowledgeable sales staff. Over the years, the company has expanded to offering direct drop-shipping services for online retailers, with the launch of

Get Free E-Learning Training on California Exotics Novelties

Cyber Scholar

California Exotics E Lerarning


iSex usb plug & play devices in Stock for Immediate Shipment

iSex usb plug & play devices in stock now from Williams Trading Co.


iSex Give “plug & play” a whole new meaning with this incredible collection of portable USB-powered pleasure devices. All iSex travel accessories are easy-to-use, perfect for beginners, travel-safe, and eco-friendly. There’s no need for batteries – just plug an iSex device into your computer, USB port in your car or home, or USB cell phone plug, and you’re ready for fun!


The super powerful vibrations deliver discreet stimulation to your most sensitive areas and you never have to worry about batteries running out!

They’re great for college students, solo sessions, long distance video chats, late nights at the office, road trips, and any other time you need instant on-the-go satisfaction!
Like all Pipedream planograms, the iSex program includes everything you need to effectively merchandise the brand. The compact 9-piece collection will be a welcome profit center in any retail environment and caters to first-time users.

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The line is competitively priced and packaged in small, space-saving boxes that display beautifully inside our complimentary iSex cardboard frame. As always, we know that great customers are the key to our success and we’re working harder than ever to improve every aspect of our business.

Cyber Scholar


Trouble Free Ordering with Knowledgeable Sales Experts at Your Service Along with Efficient Fast Shipping Daily (6) days a week.
Our efficient distribution center and shipping systems allows us to ship to you in a 1- 4 day shipping window. We pick, pack and ship orders (6) days per week to meet your needs. Our family-run business includes the industry best account reps with long term industry knowledge to guide you on your product selection. You can place wholesale orders 24/7 via e-mail, with a CSV file or an XML File eliminating potential data entry. You can also place orders via fax at 856 662 0029, or call our tool free line at 800 423 8587.

Toll Free #: 1-800-423-8587
Our Local #: 856-662-3344
Sales Dept. : ext. 2

Office fax#: 856-662-8030


Kendra Sunderland New Spring Wholesale Release Available Now

Kendra Sunderland in stock now for immediate shipment from Williams Trading CO.

Williams Trading Co is pleased to have the complete line of Kendra Sunderland in stock for immediate shipment for all wholesale orders. We offer wholesale shipment and internet drop shipments

Please go to for more information concerning the #1 drop shipping program and fulfillment business in the adult industry.



New Kendra Sunderland Product Line available for shipment now fro Pipedream

Contact you Williams Trading Sales rep here or call 800423 8587 to order the Kendra collection.


Pipedream’s highly anticipated Kendra Sunderland Library Girl Collection will hit streets even faster than her rise to fame. The three-piece range features the Library Girl Love Doll, Eager Beaver stroker, and Cutie Booty stroker, all shipping next week.
“Timing is everything and our ability to design, develop, and ship a brand new collection in just over a week is what makes Pipedream so successful,” said Chairman and CEO Nick Orlandino. “We needed to come heavy while Kendra is still trending and we’re confident that we nailed it with this release!”
The manufacturer prides itself on being first to the market, and Kendra’s exclusive collection is no exception. In just two weeks, the line was created, packaged and ready to ship. Hi-res product images, logos, and a behind the scenes video of Kendra’s molding are all available for download at
Kendra will make a guest appearance at the Williams Trading Booth on Monday March 30th at 11 AM.
Customers are urged to contact their sales representative now as pre-sales rise and supplies are limited.

Oregon State University ‘Library Girl’ Trades Diploma For Dildos

kendraCHATSWORTH, Calif. – February 27, 2015 – Just days after announcing their offer for an exclusive toy deal, Pipedream has cemented a contract with 19-year-old Kendra Sunderland. The infamous Oregon State University ‘Library Girl’ has commanded headlines after her arrest two weeks ago, when police received a tip about the masturbation video she filmed in the OSU library. The Pipedream deal softens the blow of a tough week – Kendra appeared in court yesterday to fight the public indecency citation that the state is holding against her.

“We’re very excited to have such a trending figure as part of the Pipedream family of brands,” said Pipedream Chairman and CEO Nick Orlandino. “This solidifies our commitment to remaining on the cutting edge. We keep our finger on the pulse of pop culture to bring the hottest new stars to the market first.”

“I’m beyond excited to be working with Pipedream! All of this has happened so fast, it still shocks me that people are willing to help my dreams come true,” said Sunderland. “Pipedream has a fun crew and I can’t wait to start working with them and start getting some awesome name brand products out there!”

California Exotic Novelties April Sale at Williams Trading Co.

Full Line Sale in Place now for the entire month of April on California Exotics Novelties

California Exotic Novelties, the world’s most trusted name in pleasure products, delivers a comprehensive line of top  selling adult novelty products. We are pleased to offer a full line Sale for the entire month of April. (Sale ends April 29th 3:30 EST – excluding NET items) Don’t forget to participate in our Williams Trading Co e-learning program at for all of your store associates.

California Novelties Wholesale Sale

Get trained on all California Exotic Novelties with E-Learning.

Cyber Scholar


New Pipedream Spring Order Guide

Williams Trading Co offers a new Exclusive Spring Order Digital Guide showcasing Pipedream Spring releases

new spring guide pipdreamWilliams Trading Co is now offering a new digital and print Spring ordering guide for all dealers to place new orders for the exciting Pipedream spring releases. This print and digital guide includes a 10 page catalog formatted guide with a convenient wholesale price order form.

” This digital and print guide allows for easy selection of all of the new Pipedream releases for our dealer base” Rich P Vice President of Sales. This guide includes the newest releases of King Cock, Crush , iSex and Kendra Sunderland.

We recently concluded training on all of the new releases with Steve Sav from Pipedream here at Williams Trading Co,” we are pleased to support our partner Pipedream and develop these exciting range of products” Scott D Sales & Marketing Williams Trading Co.

This new Spring order guide is available on our web site and in a downloadable Flip Snack version. This allows all of our customers to have instant access without waiting for paper wholesale price sheets. The lines featured in this guide include:


King Cock


Kendra Sunderland.

Williams Trading Co. supports Pipedream with industry’s only complete e-learning program available 24/7 at


Cloud 9 Premium Starter Kit

New  Cloud 9 Premium Starter Kit


c9logopngCloud Nine series Gay Combo Weekender Kit with Dong, Cock Rings, Anal Plug and Carrying Case. Complete you weekend trip with a complete Dong and Plug kit which includes a convenient travel Pouch.


This Cloud 9 premium grade 8 inch dong is 100% Phthalate Free. Your weekender kit includes a 8 inch dong with suction cup and balls, 2 stretchable cock rings, medium size anal plug with a convenient travel pouch and instruction booklet. This odor free dong is compatible with all lubricants and is easy to clean and fun to use. Thick Cock with Balls 8 inches Flesh with Suction Cup. Suction cup base makes solo play a snap. Just put the suction cup down on any flat surface. Use with a partner in a strap on harness.

Only use the stretchy style of o-rings. Made with body safe, phthalate free, non-toxic materials PVC. Cock features realistic head followed by a veined straight shaft and balls. Power Stretch Cock Rings included for prolonging male climax. Perform like a sex machine. This medium size anal plug has a tapered tip for easy entry, this easy to use plug is shaped to stay inserted for the ultimate experience including a simple grip base for removal. Made in China.

Blush Novelties Top 10 Sale

Get in on the Top 10 Sale from Blush Novelties with Williams Trading Co.

High quality luxury adult toys for every body type, look and feel Blush Novelties has their own exclusive product lines, that will blow your mind. Williams Trading Co is offering a 30% Wholesale Pricing Sale on the complete Line of Blush Novelties

  • Free Testers with Initial Blush Novelties Order
  • Free Blush Guide to Selecting Vibes with Williams Trading University
  • 95% in Stock on the Complete Blush Product Line for Immediate Shipment
  • Top Seller Guidance on the Best Selling Blush Products for your Retail location
  • Drop Shipment for all E-Commerce Partners including FBA for Amazon Re-sellers


Get in the Know on Blush and Get a Free Vibe for all Store Associates 

All Sales Associates can earn a FREE Blush Mini Vibe as our way of saying thank you for taking this Blush Guide to Mini Vibes. Please click on the Link to our E-learning Program here for Blush Novelties.

Looking for Drop Shipment for your Web Site with Blush Novelties

Drop Shipping (when we ship directly to your customer)

muffsDon’t want to stock inventory and mess around with shipping? Tired of back orders and slow service with your current drop shipper? You concentrate on building your business and we’ll fill all of your orders quickly and accurately. We offer the best drop shipping program available in the adult industry. You can place individual drop ship orders on our web site or you can upload orders in batches. Orders usually ship within 1 to 2 business days. We ship in plain brown boxes with nothing on them but a shipping label. Your customer will get a packing list with your company name and address on it! We can ship Ground, 2 Day or Overnight with UPS , First Class, Express and Priority Mail is available, and all of our US Mail packages have delivery confirmation numbers. International packages can be shipped by UPS or US Airmail. You are charged for the wholesale cost of the products, the actual shipping charge (i.e. whatever the carrier charges us), plus a small drop ship fee per order (not per item) of $2.00. We don’t personally contact your customer for any reason and they won’t be put on a mailing list.

FBA Amazon Fulfillment

FBA Amazon Fulfillment

We drop ship right to your customers which eliminates the need for you to have inventory or handle any items.

We ship all orders in a discreet box.

We put a packing slip in the box, with your company name on the top, disclaimer, return policy, your customer information including items that were shipped and any item on back order.

We ship UPS and US Mail for all domestic orders. Also International shipping by UPS and US Mail is available. (International Shipments are your responsibility as soon as we ship the order).

We offer overnight and 2 day shipping. We guarantee that priority (overnight & 2 day) orders get out the same day we receive them.

We charge you the UPS and US mail rates we are billed. There is also a $2.00 handling fee per box.

Computerized shipping and tracking. At 4 pm each working day we transmit all tracking information. You will receive the UPS or US mail shipping cost, tracking number and items on back order of the orders we shipped in the previous 24 hours.

All items on backorder are checked daily with shipments received. Our fill rate is over 95% but sometimes cannot control backorder issues.

Customer service department that will advise and answer all your questions and concerns about your site and orders.

Adult Novelty Direct Drop Shipment Program

Direct Drop Shipment Programs from Muffs & Cuiffs

Another great optional feature we offer thru UPS and US Mail is e-mail verification. If your customer provides an e-mail address, UPS or US Mail will send them an e-mail with the tracking # and date shipped. This e-mail comes from UPS and US Mail, says nothing about what is in the package, but just tells them when to expect this package. This feature will reduce your customer service calls and e-mails from your customers wondering where there order is.

Daily invoicing and a PDF of your invoice is available.

Check out our Video on Drop Shipment Services for Blush Novelties with Wholesale Pricing

Williams Trading Co.
9250 Commerce Hwy.
Pennsauken, NJ 08110

Toll Free #: 1-800-423-8587
Our Local #: 856-662-3344
Sales dept : ext. 2

Office fax#: 856-662-8030


Perfect Fit on Sale at Williams Trading Co.

Take a 5 Minute e-learning and get in the Know on How to Select a Cock Ring from Perfect Fit

Perfect Fit Brand is redefining the meaning of sexy, by maintaining an overall quality, usability, and excellence to the products they bring to the market. Perfect Fit has been nominated for 19 industry awards to date, and prides itself on bringing superior customer service to the consumer.

Check out our new e-learning course on how to select a Cock Ring, Get Certified from Perfect Fit!
SAVE 30%

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From Rock Bottom to Solid as a Rock
Who would have thought that a dude who went totally broke with his novelty business would build it up again … and succeed beyond his wildest dreams? It’s almost like a fairy story.

Get in the Know on Blush this Month

Check out our new e-learning course on how to select a Vibe, Get Certified from Blush, Order Free Testers and Get a 30% discount. Click here to take the course, win a free vibe and order testers for your stores.


Williams Trading Co. Honors Kheper Games, Inc.’s 20th Anniversary With Additional Discounts

Pennsauken, NJ – Veteran distributor Williams Trading Co. is commemorating Kheper Games, Inc.’s 20th anniversary in the adult industry by offering an additional 10% on top of their already 20% given. We are crediting this discount to the 20 products that have been the driving force behind them reaching this milestone as well as their 20 millionth games sold benchmark.
“This additional discount runs during the duration of the Kheper Games Anniversary Sale which ends June 27th, 2014.” Scott D, Sales & Marketing Director at Williams Trading Co. “This is our way of saying thank you to Kheper Games for 20 years of great products in the industry.”
Kheper Games specializes in novelties and games for adults. They have extensive lines of products in the categories of romance games, drinking games, adult party games, barware, bride-to-be items, and ladies night. A well-written game can help fix a relationship or take it to the next level and Kheper Games has done just that for millions of people.

Games are a fun way to rekindle the spark in a relationship. Games for couples can be played to develop intimacy. They include all kinds of fantasies, naughty ideas for couples to experience or even just a way to communicate intimately. “Kheper Games has something for everyone,” explains Erin M , Marketing & Vendor Liaison for Williams Trading Co. “ Games are socially engaging on all levels; a far cry from the isolation of apps, cell phones and watching social media unfold behind a computer screen.”

Kheper Games, Inc. started in 1994 as Kheper Publishing. Their first product was the book: A Partier’s Guide to 51 Drinking Games. This product sold over ½ million copies before sales started to falter and it was converted into the now top-selling boxed drinking games set for Kheper Games, Inc. The 51 Most Popular Drinking Games.

KHEPER_500x647“We want to offer our sincerest congratulations to Brian Pellham, CEO of Kheper Games and the entire Kheper family for 20 successful years in the business.” Bob Pyne Jr, VP Williams Trading Co. “Keep the fun going!” To learn more about the Kheper Games Anniversary Discount, contact your Williams Trading Co. sales rep at 800-423-8587.
Williams Trading Co. is a full line Adult Wholesale Distributor with over 40 years of excellence in the industry, carrying over 20,000 different items; with new products added weekly. Check out for its simple and effective online ordering system, backed by a knowledgeable sales staff. Over the years the company has expanded to offering direct drop-shipping services for online retailers, with the launch of ###

Williams Trading Co. is a full line Adult Wholesale Distributor with over 40 years of excellence in the industry, carrying over 20,000 different items, with new products added weekly. Check out for its simple and effective online ordering system, backed by a knowledgeable sales staff. Over the year,s the company has expanded to offering direct drop-shipping services for online retailers, with the launch of