Now Available from Williams Trading – 2022 Digital Valentine’s Day Essentials Guide!

Pennsauken, NJ. – Williams Trading Co is pleased to announce the arrival of the new 2022 Valentine’s Day Essentials Catalog. This wholesale digital guide now features over 12 specialized Valentine’s Day assortments, including: Valentine’s Day Couples Games, Lingerie, Panty Vibes, Lipstick Vibes, Bath Bombs, Body Mists, Naughty Candy, Pasties, Edibles, Romance Kits, Massage Oils, Perfumes & Body Scents, Body Shaving Creams and Pheromones.

“This year for Valentine’s Day, we have made it easier for all of our wholesale customers to log into this digital format and shop by each Valentine’s Day category. Each page is linked to a custom wholesale landing page for immediate order placement,” says Scott D. Sales & Marketing Director at Williams Trading Co.

Every item in these 12 special categories encourages couples to play, be romantic and fun – a perfect recipe for increasing their personal intimacy experience. Best of all, all of the gifts featured in this guide can be recommended to consumers singly or in various combinations, effectively building up sales – and ensuring that each customer has all the ingredients for a truly special night.

This 2022 Valentine’s Day Digital Shopping Guide highlights the more unique products available that would make the perfect gift for a special someone.

“We are encouraging our retailers to stock up now as we anticipate a surge in sales during the Valentine sales season,” says Rich Pyne, VP Sales. “Our hand-picked items encourage romance, massage and couples’ intimate fun, and are great introductions to customers who are new to adult products.”

In support of retailers, Williams Trading Co. has created a custom digital flip snack catalog that highlights popular gift items for the Valentine’s Day holiday, allowing retailers to shop each category with ease.

Whether sexy or sweet, classy or playful, this gift guide ensures retailers will have plenty of options for their customers.


For ordering and product information, call a Williams Trading sales representative at 800-423-8587 or visit to view the Valentine’s Day Essentials Guide.

Williams Trading Co. is a full line Adult Wholesale Distributor with over 40 years of excellence in the industry, carrying over 20,000 different items; with new products added weekly. Check out for its simple and effective online ordering system, backed by a knowledgeable sales staff. Over the years the company has expanded to offering direct drop-shipping services for online retailers, with the launch of 

Williams Trading Company Releases A 2021 Christmas Holiday Toy Digital Gift Guide For Early Seasonal Ordering

Pennsauken, NJ – Veteran adult distributor Williams Trading Co is pleased to announce the digital 2021 Holiday Toy Catalog is now live on their website for immediate wholesale orders. With the anticipated delays within the Global Supply Chain system, this selling tool for retailers is especially important this year. Williams Trading customers will be able to view and shop highlighted holiday specials, deals, and the newest releases available for the upcoming season.

“Dealers can shop the Holiday Toy Catalog early and simply click on the page to be redirected to the item for immediate wholesale ordering or to learn more about their Holiday selections,” comments Scott D, Director of Sales & Marketing for Williams Trading Co. “This is the most convenient way for our dealers to shop and order instantly via a digital format. Dealers can build their own wholesale shopping cart of holiday selections and complete the order at a convenient time.”

With several areas of the supply chain impacted, Williams Trading Co has taken steps to mitigate shortages and delays, and encourages their customers to take advantage of the digital catalog.

“Adult retailers are encouraged to order early this year and stock up for the upcoming Holiday Season to support their retail store operations and e-commerce orders. We can expect some shortages and delays this season, and are working with all of our vendors for increased inventory levels,” says Rich Pyne, VP of Sales.

Customers can expect to see a wide variety of products in the 84-page catalog, ensuring that every adult retail dealer will find a large selection of products to sell this holiday season.

“This year we have added some unique assortments, including Calexotics’Ⓡ Uncorked line, MAIA Toys’ cannabis-inspired 420 product line, The Snail VibeⓇ, PipedreamⓇ’Products’ HookupⓇ Panty line, Nu Sensuelle’s products, and the new VēDO assortment, all of which are getting very good traction with our adult retailers,” says Paul R, a Sales Rep at Williams Trading Co. “We have also included an assortment of best-selling products – like Cloud 9 Novelties’ sex machines – from vendors like X-GEN Products, XRⓇ Brands, PipedreamⓇ Products and more, for the ultimate Christmas gift.”

With over 40 brands showcased in this 84-page catalog of best sellers and new items, dealers will be able to offer their customers a wide variety of giftables this holiday season. In addition to the holiday selection support, Williams Trading Co offers retail testers for many of the brands as further support to brick and mortar retail stores.

The following brands are included in this catalog:

Adrien LasticⓇ, AnerosⓇ, BlushⓇ, BMS Factory, Body Action Products, CalexoticsⓇ, Classic Brands, Cloud 9 Novelties, Dame, Creative Conceptions, Curve ToysⓇ, Global Novelties, EvolvedⓇ Novelties, Hott Products, ID LubricantsⓇ, System JOⓇ, Kheper Games, LELO™, Little Genie, LovabilityⓇ Water SlydeⓇ, Lovehoney™, Perfect Dimensions Matefix™, MAIA Toys, Nasstoys, NS Novelties, Nu Sensuelle, PipedreamⓇ Products, PJURⓇ, Sensuva, TENGAⓇ, Satisfyer, Screaming OⓇ, SHOTS, The Snail VibeⓇ, WickedⓇ Sensual Care, SportsheetsⓇ, Swiss NavyⓇ, VēDO™, Vibratex Magic WandⓇ, X-GEN Products, XRⓇ Brands, Kama Sutra

To view the complete catalog for 2021, visit the Digital Flipsnack.

Williams Trading Co. is a full line Adult Wholesale Distributor with over 45 years of excellence in the industry, carrying over 20,000 different items; with new products added weekly. Check out for its simple and effective online ordering system, backed by a knowledgeable sales staff. Online retailers can now take advantage of direct drop-shipping services with the launch of